THE WHAT? Nivea India is celebrating a big milestone on its mission to cut back plastic waste. The Beiersdorf-owned model has recycled 65 tons of multi-layer plastics (MLP) within the 4 and a half years of implementation.
THE DETAILS By recycling MLP into supplies then used to assemble sturdy store show items, Nivea has conserved some 1755 cubic meters of water and offset 358 tons of CO2 emissions in addition to creating 1,000 job alternatives within the area.
THE WHY? Neha Parekh – Provide Chain Director, Nivea India, feedback, “The imaginative and prescient took root over 4 years in the past and after cautious planning and collaboration with our companion businesses, we’re thrilled to witness the impactful outcomes of our efforts. This initiative not solely champions environmental sustainability but additionally considerably enhances the operational effectivity of our distributors. Our ‘Care Past Pores and skin’ international program exemplifies our dedication to creating sustainable contributions to society, folks and the setting. The challenge actually displays our core values, mixing security, high quality, and sustainability for our native distributors, and leading to a constructive transformation throughout the nation.”
